News & Insights2020-02-18T15:42:30+00:00

How Four Tech Trends Can Boost HCP Engagement

Thought Leadership|

Today, marketers in pharma are not only tasked with optimizing the usual suspects in their marketing technology (martech) stack. They must also consider emerging technologies, those as-yet-proven tools and approaches that show promise in boosting brand strategies and strengthening connections with HCPs. Precision’s Marty Samples identifies four key tech trends to focus on to grow engagement with healthcare professionals in 2021 and beyond.


On-demand Webinar: 2020 Social Determinants of Health Series–Assessing and Addressing Social Determinants of Health During a Pandemic


This second webinar in our SDOH series will feature KOLs emphasizing applied learnings in the SDOH and population health fields. The session will address collaborative patient engagement: how styles of communication, analytics, telemedicine and PHM are tackling social risks and engaging patients in the pandemic/infodemic era.


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